5 Tips on Selecting the Right Niche for
Website Flipping

Selecting the right niche is one of the most obvious secrets of a
successful website flipping business. Most of the successful website
flippers will confirm the fact that the choice of a suitable niche can make
or break Your website flipping business. Most professional website flippers focus
on a niche which is of universal interest and hence is more likely to
attract a large number of potential buyers.

Given below are some tips on determining on the right niches:

1) The first and the most important tip, as discussed above, is to
select niches which are bound to be of interest to almost everyone.
Of course, no topic can be of interest to everyone, but the approach
should be to decide on a universal niche which is very general in
nature and hence is bound to create great interest among potential
buyers. Some examples of such universal topics are health, fitness,
love, relationships, movies, fashion, home décor, sports, celebrities
and entertainment.

2) If none of the above topics interest you or if you are one of those
who believe in doing your own research, then you are advised to
be sure to focus on a niche on the basis of its revenue potential. It is also
advised to broaden the niche as much as possible, as broad niches
are more likely to attract higher paying clients as well as
broaden Your buyer market.

3) One’s research should include the thorough understanding of
the Sitepoint market place and other relevant selling websites.
One’s motto should be to find the types of
websites which are sold or create interest among the buyers very
frequently. One should also try to understand the underlying reason
of the interest of the buyers in those websites.

4) Also look for websites which did not manage to create any
interest in the buyers, and try to understand the drawbacks and the
loopholes of such websites. The best way is to compare them with
similar websites which had great selling potential. One’s aim should
be to determine if one can improve the low potential website to a
high potential one.

5) To come across niches which have high demand, but have very
low or no competition, is any website flippers dream. One can find
such interesting niches on applications like Google trends which
gives one greatly detailed data about the latest searches. Because of the
low competition, it is more than a probability that with a bit of effort
one can secure good ranks on search engines for such websites.

Which in turn results in high traffic and earning potential. Because of
all these features, these websites have the potential for getting sold
for a very high price. One can also study the marketplaces of
networks like Clickbank, to have an understanding of products
which sell easily and are high paying as well.

To Your Success

Tony Markx

Unless you already have a great idea on the table, chances are you will need to spend some time looking into what types of products and services that you can successfully market. In order to accomplish this, you will need to conduct some investigation and research into what is already being offered in the way of Internet marketing campaigns, and where you might be able to slip into and fill a niche somewhere in that great big business picture.

Here are some tips on where to find information about niche markets that might be desirable for you, as well as how to find places to launch your marketing efforts.
If you are starting fresh and looking for your first idea for an effective marketing campaign, the first place to begin is with yourself.

What do you like?

What types of products are important in maintaining your standard of living?

What types of services or goods would make life a lot easier for you, if you had access to them?

How much are you willing to pay for these goods or services?

Spending some time searching your own wants and needs may yield some interesting concepts for niches that you can investigate online, and see just how much attention is given to those sorts of products.

Another method is to simply sit down with a piece of paper and make a list of ten subjects that come to mind without going into any really deep thought processes. The list will probably be somewhat random, although thinking of one subject may immediately draw your mind to a related subject.

Don't fight the flow or spend any time second-guessing the subjects that come to mind. Write them down and don't waste time thinking they are silly or inappropriate. There will be plenty of time to evaluate the subjects later on.

As a third source of inspiration, go out with friends, but take along a small note-book. As different subjects come up in conversation and catch your ear, make a quick note. A one or two word phrase should do the trick nicely. The idea here is to get some ideas for markets to explore, based on what types of issues come to mind among people you know.

While none of these methods are particularly scientific, they can yield some interesting topics to research. Don't reject any of the ideas out of hand, until you spend some time online and see where the subjects lead you.

Concepts that may seem completely off the wall or worth absolutely nothing may turn out to be gold mines. If research indicates that the subject is a dead end, then at least you have eliminated one possibility and saved yourself the trouble of pursuing that option at a future date. On the other hand, you may be surprised with what you find.

Using these lists of words or subjects that you have compiled, take to the Internet and start doing some digging around. The first thing you want to ascertain is how much interest there is associated with that particular word or phrase. One of the easiest ways to get a handle on this sort of thing is to use word tracking search engines online. There are several well-known ones that are very easy to use.

All you basically do is type in your word or phrase and let the program search the entire web for results. What will happen is that the system will return a list that contains not only incidences of the word or phrase that you entered, but also expanded phrases that include that same word or phrase. You also get an idea of how many sites around the Internet contain text with that word.

This can be a great way to qualify the subjects and see if there is a large amount of interest in a given subject and related topics or information. A lot of hits means that you may want to look further into that subject as a possible foundation for a marketing campaign that is related to that word or phrase.

For example, if one of the subjects that came up on your lists happened to be "dog," and you find that the word returns close to a million hits on its own, and then you may have found a broad subject to explore. Looking down the list, you may find that "dog house" and "dog training" returned a sizable number of hits, as did "dog treats." With just a little digging, you have uncovered three potential services or products to market.

Moving one step further, you can explore each of these marketing subjects a little deeper by clicking on the word or phrase and canvassing the actual returns. Here, you may begin to see a pattern among the hits that bubble to the surface of the search engines.

This can help you to further refine your idea of what to market. For example, if you notice there are a lot of these that have to do with making a particular product at home, you may begin to think in terms of marketing home assembly kits related to that subject. Perhaps the home assembly requires the use of certain tools.

You may be able to set up a marketing campaign to sell those tools as a competitive price. Perhaps you happen to have some expertise with building those sorts of home projects. Put your knowledge to work, create some easy to follow plans, and market them to do it yourself types.

Keep in mind that if you see a phrase with relatively few hits, that does not automatically eliminate it from the running. For example, if you notice that the return for "dog houses online" only yielded two hundred hits, take a moment and look at the actual title tags. You may find that people are looking to buy kits for doghouses online, and that becomes the focus of your new marketing campaign.

One important thing to keep in mind is that you need to try this technique on multiple word tracking programs, since the search criteria used by each system may be a little different. For example, some programs will return an average number of hits per day, while others will focus on the average hits per month. Also, the Internet is an ever growing monster.

If you are not quite sure about the potential of a marketing idea, but do not feel comfortable abandoning it completely, stick it on the back-burner for future reference. A year or two down the road, the results may be very different.

One thing to avoid is trying to repeat the same old tired process that is already being used by hundreds of thousands of other Internet entrepreneurs. Just as with brick and mortar businesses, competition can be fierce on the Internet. What you want is to look for a market that still has some potential to grow, so you are not constantly engaged in exchanging a limited bank of customers with a thousand other marketers.

Choosing to zero in on topics that appear to have some widespread interest on the Internet, but don't seem to have much in the way of marketing sites that actually address those topics specifically is a very good bet when it comes to establishing yourself in a niche market.

Of course, there are all sorts of E-books and software programs that are supposedly geared toward finding profitable niche markets. While some of them do contain a few good ideas, the fact is that free resources on the Internet can often yield the same ideas, and sometimes approaches that are just as good, if not better.

Before you spend any money on any type of products, check around various web sites for free ideas on finding niche markets, as well as visiting the free word tracking web sites. Chances are you will find plenty of information that will keep you busy for quite some time, and will likely provide you with at least a half dozen solid leads on potential niche markets to launch your marketing efforts.

Keep in mind that there is no such thing as an idea that is too crazy to look into. You may find that going with something that is completely off the wall will lead to some interesting concepts of where you can fill a need and encounter a relatively small amount of competition at first.
Let your mind go wild, then use online resources to qualify those wild ideas. In a short time, you may be well on your way to launching your first successful Internet marketing campaign.

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Many marketers have learnt how to create a sellable product or acquired products that they thought would sell well and, in their enthusiasm, set up everything from sales letters to websites to getting traffic. However, a lot of these marketers have forgotten the single most important factor that will affect their product sales – and that is the "sellability" of the product.

When you begin creating products or buying rights to a certain product to sell, the most important factor you must take into account is the demand of the product.

Do people want your product?

It is simply stupid to waste a month's time preparing a product, setting up the website and required sales techniques only to find that people do not even flick an eyebrow at your product, no matter how much traffic you throw at it, but many marketers do this very thing everyday thinking that it is the right way to do it, and find after some time that is all for nothing as there was no market demand for their actual product, no matter how good it may be!. So by doing some simple and fast research, you can find all the best paying niches are and profit from them.

Your final goal is to deliver the product to your customer and collect his or her money, right !. In order to do this, you must make sure your customer wants to buy your product in the first place.

How do you find out if they want your product?

Simple, research for demand for such products. One easy way is to Just ask!, Ask in forums related to your niche. Hold a survey or public poll. The Internet is a flat playing field, and you have the power to reach just about anyone in the world who has an Internet connection.

Let's say you have this brilliant idea on creating a step-by-step instruction on how to cook Malaysian home-land old-style food. First, you must find out if anyone is interested (or even heard of) Malaysian food. One way to do this, is to go to a food-related forum and ask tactfully if anyone would be interested in learning Malaysian cuisine and how to cook original home-land old-style recipes. Do not ask blatantly whether anyone would like to buy an ebook with instructions on how to cook Malaysian food, or you might be in danger of being accused of spamming. Always be attentative and up to date with each forums rules and policies.

If rules allow you to do so, you can give out a few samples of your Malaysian recipes to test the waters to see how the forum members react to them. If they show enthusiasm for learning more, then you definitely have a market in this worth exploring further. If they show no interest, then it is time to look for a new idea to market. You save time in the long run because you don't have to find out the low demand for your product the hard way, and can spend that saved time in researching your new sellable product targeted market with demand waiting to be supplied.

If your idea is welcomed by the forum members you surveyed and after further exploration into
attaining sales from this niche market, you can go ahead and compile your extensive ebook on
cooking Malaysian food and home-land old-style recipes because there is interest in the information you possess. Where there is interest, you can easily build up desire for your product, and with desire (plus good smart marketing), your purchases will arrive naturally!

By simply spending a little time learning how to create a sellable product, then combining that with the market research you conducted, you will have an endless supply of ideas to perfectly build products that you know are almost guaranteed money in the bank, as your customers have already asked for these to be produced in their answers in your survey.

So always do research first and find your hot niches.

First of all, I'm going to talk specifically about selling niche products online. Yes,there are several other ways of making money in online niche markets , but for the sake of clarity, I'm going to stick with one business model here, selling products.

Let me also make this very clear.

This report is NOT about selling "how to make money online" ebooks
to other people.

While Internet marketing is, in itself, a profitable niche market,
many Internet business beginners make the mistake of believing that
marketing products are the only sort of product they can sell online.
Nothing could be further from the truth!

Practically any type of product that can be marketed on Main Street
can also be sold on the Internet, providing it is offered ONLY to people
who have a pre-determined interest, or a "niche market" in other
words.

Here are some broad niche categories where thriving online markets
exist. These are not listed in any order of importance or popularity :

-sports of all kinds
-dating and relationships
-psychics and astrology
-health and nutrition
-weight loss
-parenting
-pregnancy and new babies
-travel and recreation
-collectibles
-self help and self improvement
-overcoming addictions
-computers and electronics
-pet care
-retirement
-home improvement
-music and games
-jewelry and clothing
-real estate buying and investing
-weddings and marriage

This list could easily go on and on. With a bit of imagination and
keyword research, any one of these niche topics can be branched out
into a number of potentially profitable sub-niches ! But right now, let's
get down to the basics.

Niche Marketing Explained

For our purpose here, the word ‘niche ’ is defined as : A special area of
demand for a product or service.
The word ‘marketing ’ is defined as : Providing an opportunity to buy
or sell a product or service.

If you put the two words together, niche marketing means buying or
selling a product or service in a special area of demand. All that really means is that a product or service is being offered and sold NOT to the world in general ....but instead to a highly targeted group of people who are *already interested*in, or at least have a common need for that particular product or service.

So a niche marketing campaign must be designed to meet the unique
needs and desires of a very targeted audience. At the same time,
successful niche marketers tailor their product or service specifically to meet the unique needs and desires of that group.

If,for example,you have designed a product to make dog grooming
easy for the everyday dog owner, then your market could include
owners of many different dog breeds. On the other hand, if your
product is geared toward grooming poodles, it would be a waste of
your time and resources to market your product to people who own
other dog breeds besides poodles.

If you have written an ebook that explains how to start and succeed at
a home business, the people who are looking for that sort of
information will be your niche market.
Those people who are perfectly happy with punching a time clock
every day probably are not interested at all.

Now, let s examine the niche marketing concept on somewhat
different terms. Current statistics tell us that a majority of adult
Americans are overweight. And search engine clicks prove that
"weight loss" is one of the most popular search topics online.

So we might, in theory, take those two bits of information and think
we could successfully advertise our weight loss program to the public
on a broad scale ....including office workers, new mothers, motorcycle
owners, computer users, fishermen, craft enthusiasts, just about
anyone etc, etc, ....right?

WRONG!

Even though a good percentage of those people might need or want to
lose a few pounds,the probable result will be fewer sales,and a waste
of your precious advertising budget.

Whatever you decide to sell online,you must first identify WHO will be
most interested in buying your product, and WHERE they can be
efficiently contacted en masse for the smallest possible cost.Then you
focus on putting your advertising message in front of those people
alone.

Niche Advertising is More Productive and Cost Effective

One of the things that makes niche marketing so attractive is that the
advertising budget goes farther. It costs much less to advertise to a
specialized niche market than to advertise to a broader market - even
if a percentage of that broad market may be interested in the product
or service.

In addition, sales conversion (the ratio of contacts vs actual sales)
and bottom line profit will typically be much higher from an advertising
campaign directed toward a tightly targeted niche market.

Just remember to keep the ad campaign in context. Do not attempt to
advertise your weight loss program in a newsletter that is sent out to
a list of horse breeders. To the reader, your ad would seem weird in
the least -like being offered gourmet cheese samples in an auto parts
store.

So here is the bottom line ....

Whether online or offline, niche marketing is a very effective and cost
efficient way to advertise and sell specific products or services to a
specific audience.

But only you can decide *which* specific niche audience(s) you want
to deal with.

Do Your Hobbies and Personal Passions Really Matter??

The common advice on the Internet is that you should choose a niche
that relates to one of your hobbies, or to pick a topic for which you
have a passion.
Thats all well and good .....if lots of other people share the same
passion, interest, or problem.

On the other hand, passion for a particular topic does not guarantee
that a related product will be a success. Passion for making money will
take you much further toward success than a passion for bass fishing
in the White River of Arkansas.
For example, somewhere there is a guy who owns a factory that
makes clothes hangers.

Now, he probably doesn't live, eat, and breathe clothes hangers. Most
likely he doesn't socialize with a crowd of clothes hanger enthusiasts either.
But if his business is successful, you can bet he has a passion for
making a profit. And he earns that profit by solving a problem for a lot
of people.

Look for Problems to Solve

Niche marketing at its best helps to solve real problems that real
people live with everyday. If you can come up with a product or
service to promote in a niche market that will help people solve their
problems then you will have a money making niche market website
and can quickly build a long list of potential customers.

The things that people view as ‘problems ’ cover a massive spectrum of
possibilities, everything from how to hang a nail, to getting a better golf swing, to how to cure a chronic disease are all people problems that they are looking for help to solve.

A good way to find out what people consider a problem is to visit the
online forums. People talk about anything and everything online.They
discuss subjects that they wouldn’t talk about with their best friends
for the simple reason that they can remain anonymous. They look for
solutions online for the very same reason.
By visiting forums and taking note of what people are most concerned
about you can search the Internet for products and services that will
help them solve those problems.

Gather all the information you can about the topic. Write or have
written for you articles about the topic. In this way you can find a
topic and build a content-rich website for niche marketing that helps
with the problem you have identified and that will serve the needs of
people.

An additional way to use forums to help you build a niche market
website is to join a forum ,identify the problem being most often
discussed, post a question that will produce many responses and use
those responses to write an e-book on the topic.
The fact is that many people will buy an ebook that is filled with
information they could actually gather for themselves. But they will
pay you for that information if you package it conveniently and save
them some time.

Visit Bookstores to Determine What's Hot

The day may come when people do all of their researching and
reading online but it isn’t here yet. Fiction, of course ,will always be in print, it would be hard to curl up with a good novel in front of the fireplace on a cold winter day with a computer. Research, however, may eventually all be done online.

People buy ‘how-to ’ books and books that are devoted to solving their
problems and/or making their lives better every day. By identifying
the hot market books that are being sold in bookshops (online and off
line) you can identify a hot niche marketing topic.
Go to the bookshops in your area and take note of the kinds of non-
fiction books that are stocked. You should particularly note the ones
that are self-help or how-to books.

If you can create the opportunity, ask the stock boy which ones are
selling the best. He ’s the one who knows what is being restocked most
often. That failing, ask a floor salesperson the same question. Asking
the bookstore owner or manager is the last option.

They are more likely to be pushing the books that aren ’t selling well in order to make a sale. Learn by whatever means you can which self-help or how-to books are the hottest sellers.
Another option is the online bookstores.You can’t, of course, ask for
information from a person but you can research the site and
determine which of the non-fiction self-help or how-to books are
highest in sales.

Finding out what books people are most often buying can give you
some insight into what the hot market subjects are. Armed with this
information,you can go about creating a niche marketing website that
will have a better chance of becoming successful.

Where to Research Keywords

The NicheBot keyword research tool (and $1 trial offer!) is a terrific
time saver. And besides, it doesn't cost you a dime to use.
After you have made a short list of a few niche markets where you
might like to work, go over to NicheBot and type in whatever basic
keywords you would use if you were actually searching for information
on those topics.

To practice, you might want to pick three or four words from the list
on page one of this report. I won't go into the mechanics of using the
NicheBot site. Excellent help files are available therein.
I'll also make a quick mention the Free Trial at Keyword Discovery
which is a paid keyword research service that digs much deeper than
NicheBot, at least at this time.
A commonly stated rule of thumb is that any base keyword that
returns 50,000 or more searches a month is a potentially profitable
market.

However,don t cast the 50,000 figure in stone. Smaller markets can
be just as profitable if they are not being served by your competitors.
Along that line, KeywordDiscovery also provides you with statistics
on keyword competition as well, and a nifty KEI index that reflects
less competitive markets at a glance.

But don't allow yourself to be automatically put off by a highly
competitive niche. And don t get stuck in looking for a niche market
where there is NO competition. Such a thing doesn't exist and even
if it did, where there is NO activity, there is also NO money.

Where there is a lot of activity,there is typically a lot of money as
well. Think for a moment about how fast food chains tend to cluster
their outlets in a single area of any given town. They all learned a long time ago that competition breeds activity,and activity results in sales.

What's Next?

Once you have firmed up a potentially profitable market, be sure you
actually search the base keywords in both Yahoo and Google, and visit
at least the top 10 search results to see what those sites are up to
what they are offering in the way of products and what needs you
might be able to fill in that niche.

So you see, defining a profitable niche market involves compiling
information relating to several factors as no single factor will tell the
entire story. You need to at least take a good look at:

- niche topic popularity
- keyword popularity
- actual search statistics
- level of competition and their tactics
- product presence (or absence)

and then come to a conclusion based on logic and observation, leaving
emotion and cheap thrills to the side for the fortune seekers and
program hoppers.

A Final Word

Keep in mind that how well you package and market your product,
and the degree of market penetration you achieve, will likely be the
deciding factor in whether or not your venture flies or crashes to the
ground.

Thousands of outstanding products go by the wayside every day from
a gross lack of effective marketing.
At the same time, truckloads of worthless junk are perpetrated on the
buying public every day of the year, as a result of clever marketing
tactics.

At this point,I could go on into aspects of product development and
marketing, keyword targeting and generating traffic with online
content, advertisements, viral campaigning and on and on.

But that, dear reader, is seed for other exclusive reports!
Wishing you all the best and great success

Tony Markx

Finding the Best Niches will lead You step by step to easily build an online empire. This ebook explains all the secrets used to be able to find the best niches and profit from them quickly.There is an endless supply of niches today, but the hard thing has been finding the best niches. This ebook will take You straight to them, so that You can profit from them faster. Finding the best niches can mean untold riches for You.

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